I have added this screen to the end of my music video, the pans on to the screen and then off again. This transition lasts for around 6 seconds. allowing the audience time to read the text making sure they know the website url.
I did this at the end of the video as it allows them to watch the video first to see if they like it or not, then seeing this at the end will make it more likely for them to go and visit the website.
I used capital gratis font which is shown in the videos watermarked production company logo as I think making this similarity adds professionalism and also more of an identity for the band.
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